Owl City

Profile and Story. Their label is Universal Republic. Electronica, electro rock, synthpop, new wave and synthrock are his genres. The story was written on Wikipedia, Owl City (Adam Young) is an American singer (musician). He were active 2007-present.

Suffering from insomnia while working loading Coca-Cola trucks in his hometown, Owatonna, Minnesota, Young turned to composing music. He began uploading songs recorded in his parents' basement to Myspace. He started to receive favorable attention for his music and then helped cultivate this nascent fanbase by being an open and accessible web presence, responding to any messages he received and constantly posting blogs. His manager Steve Burksy later highlighted the significance of Young's engaging online manner in building his following saying: "People feel like they know him, like they've got a direct connection to him because of how he approaches his connection with them online." Through a deal with the digital aggregator CD Baby, he then started making the songs available for sale through iTunes. In 2007, Owl City released an EP titled Of June, followed by the 2008 release of the album Maybe I'm Dreaming. Of June reached #15 on the Billboard Electronic Albums chart, and Maybe I'm Dreaming peaked on the same chart at #13.

His Associated acts : Sky Sailing, Swimming With Dolphins, Matt Theissen, Relient K, One Republic

The viral phenomenon that was building through Myspace caught the attention of Universal Republic presidents Avery and Monte Lipman who approached Young with a view to signing the artist. Republic recommended Young partner up with 27-year-old manager Steve Bursky of Foundations Artist Management and the two began working together in late 2008. When later asked by HitQuarters why the label chose him for a major label act given his relative inexperience, Burksy said:

    "I think they saw Owl City as representing the future of our business. This idea of a kid in a tiny town in rural U.S. being able to make songs in his basement that sound like Top 40 radio could never have happened ten years ago. By hiring a young management company who understands the business circa 2011 over a seasoned industry vet, who might not understand the online spaces well, showed a lot of understanding of where this kid was going to end up having success."
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